Entertainment Business Plan

Entertainment Business Plan-12
Most banks and lending institutions will not generally provide the startup capital necessary to launch a new booking agency given that the company requires very little tangible assets.However, once a booking agency is established and generates highly recurring streams of revenue from the placement of talent with entertainment businesses – most institutions will provide a working capital one credit based on the monthly receivables of the business.This is the quickest way to get an individual or artistic art to sign with the booking agency firm.

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One of the ways that the booking agency can attain a competitive advantage is by having a specific focus on a genre of music or film that they will recruit talent for on an ongoing basis.

For opportunities, many of these agencies will hire associate agents in order to boost the revenues of the business.

The written plan is professional, well documented and outlined a clear and innovative marketing strategy. Spence Houston, TX The body of the plan is written by a sales and marketing executive with 20 years experience in the Family Entertainment Center (FEC) industry and a list of completed fun center projects in seven countries around the world, including the USA, Canada, Asia, and Europe.

Although we had completed some of our own research, the financial statements helped us pull the whole thing together in a professional presentation and ultimately helped us secure our funding 2 months later in August 2008. The included Financial Statements have been developed by a CMA (Certified Management Accountant) and are based on current North American industry data. We constantly monitor the web for sites and their products.

Booking agencies can be profitable businesses provided that the owner has a substantial amount of contacts within the entertainment industry.

The barriers to entry for new booking agency are relatively low – however, the success of these businesses is solely focused on the owner’s ability to properly place talent with entertainment businesses.

A booking agency marketing plan should focus significantly on how talent will be introduced to potential entertainment firms.

One of the ways that this can be accomplished very quickly is by and having substantial amount of relationships with venues that will host live performances for clients that are enrolled as in the company’s services.

However, this usually occurs once the booking agency is profitable and cash flow positive.

Finally, as it relates to threats – beyond any competitive issues that the booking agency will continue to face there may be some changes in regulation as it relates to managing talent.


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