Google’s Knowledge Graph gathers a large chunk of its info from Google , so having your business set up on Google is a huge bonus, as having your restaurant appear via Google’s Knowledge Graph allows for more prime search real estate (for free)!
Also encourage visitors to review you on Google , as Knowledge Graph loves to aggregate Google user reviews.
Arguably the very best way to promote your restaurant online is with high-quality, drool-inducing photos.
Visual content is in high demand online these days, and having delicious looking photos on your website and across various social media outlets is essential for drawing hungry eyes.
Setting up your restaurant’s Google account is as important (heck, maybe even more important) as setting up your Yelp account.
Here’s why: When you search a business within Google, Google’s Knowledge Graph provides the business’s details in the sidebar.The competition among restaurants is fierce, and you’ll need to give your all to be successful.We’re helping you out with 25 restaurant marketing ideas and strategies that promise to help you improve your business and get attention from growling stomachs everywhere!Learn more about snapping your own A food photos in this Gizmodo article. Partnering with online apps encourages visitors to check out your restaurant through gamification and customer loyalty programs, which offer visitors a free purchase or discount for visiting a certain number of times.You could also kick it old school and hand out punch cards.If you get negative feedback, always answer in a polite, professional manner.I have a whole section in my Complete Guide to Yelp post about how to handle negative reviews, but the nutshell version is to always play the gracious host.I’ve written an entire blog post devoted to helping you get more Yelp reviews, so peruse that at your leisure.The most important thing to understand about Yelp is that people can and Do your best to add as many details as Yelp will allow.For example, an all-natural health food store might try snapping pics of people kayaking, cooking, farming, or other activities you think your fan base will enjoy.Also be sure to have some fun with hashtags – whether jumping on the hype of existing popular Twitter hashtags like #Throwback Thursday or inventing your own, hashtags are a great way to have some fun with fans.